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Agency Growth Toolkit

Agency Growth Toolkit

Offer new services and close larger deals with comprehensive package services. These high-ticket services can be performed by literally anyone in your team by following these proven processes and templates
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Responsible Gilbert Kimbi
Last Update 02/07/2025
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Agency Growth Toolkit

Template 008: Google Analytics conversion tracking decision tree

An extremely easy to follow flowchart that will quickly lead you to the most efficient and accurate way of tracking your Google Analytics goals.
Productized Services SOPs
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Agency Growth Toolkit
SOP 075: How to plan your Facebook Ads Campaigns
Draw a clear, visual, document that illustrates how your Facebook Ads and funnel are structured
Agency Growth Toolkit
SOP 071: How to launch a link building campaign for your existing content
Find link opportunities by reverse-engineering links to competing websites, and reach out to the respective site owners and/or editors.
Agency Growth Toolkit
SOP 061: How to launch a lead generation campaign with Meta Lead Ads
Launch a Facebook Lead Ads campaign and integrate it with your email marketing tool to collect leads on autopilot while nurturing them through your email marketing workflows on autopilot.
Client Onboarding SOPs
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Agency Growth Toolkit
SOP 165: Link Google Analytics 4 with Google Search Console
Integrate Google Analytics 4 with Google Search Console to view organic search data in your dashboard.
Agency Growth Toolkit
SOP 059: Set up an A/B test on your Website
Successfully install Google Optimize on any website, which will allow you to start A/B testing to make careful data-driven changes to your user experience.
Agency Growth Toolkit
SOP 004: Add Google Tag Manager to a WordPress Site
Perfectly add Google Analytics to a site to measure website data and gather visitor insights, using Google Tag Manager and verify that it is working properly.
Reverse-Engineering SOPs
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Agency Growth Toolkit
SOP 092: Reverse engineer your competitor's Keyword Strategy
Discover a competitors’ most important organic keywords and analyze how well they're working for them.
Agency Growth Toolkit
SOP 089: Reverse engineer your competitor's traffic sources
Discover competitor's traffic sources data and summarize your findings into an audit report.
Agency Growth Toolkit
SOP 088: Reverse engineer your competitor's Google Ads Strategy
Perform an in-depth analysis competitors’ Google Ads strategies. Discover their campaign structure, keywords, and offers.
More Resources
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Agency Growth Toolkit
Template 008: Google Analytics conversion tracking decision tree
An extremely easy to follow flowchart that will quickly lead you to the most efficient and accurate way of tracking your Google Analytics goals.
Agency Growth Toolkit
Template 024: Facebook Ad Account Structure
Edit this visual template to perfectly design a complete blueprint of how your Facebook Ad Account will look like
Agency Growth Toolkit
Template 023: Facebook Ads Campaign Planner
Plan how your Facebook Ads campaign will look like, afterward send it to someone to implement it in Ads Manager for you (or do it yourself.)